Gold has always symbolized luxury. But today, its role goes beyond adornment to become an active ingredient in the beauty world, from skincare to hair care.

1. The Golden History of Beauty

In Pharaonic civilization, queens like Cleopatra and Nefertiti used gold masks to enhance skin radiance and rejuvenate youth.
Source – Wikipedia
Gold is not a modern trend but part of beauty traditions for thousands of years.

2. Scientific Evidence of Gold’s Benefits in Care

Medical studies prove that gold has anti-inflammatory and antioxidant properties, making it ideal for soothing the scalp and stimulating microcirculation.
Source – skincare.com

Gold nanoparticles increase the effectiveness of other ingredients such as biotin and caffeine by improving their absorption.
Source

Gold in formulations also adds a natural shine and improves hair vitality from the very first use.
Source

3. Why We Chose Gold Flakes in Lustra Gold

At Lustra, we combined beauty and science through a carefully crafted formula:

• Instant brilliance you can see and feel
• Support for scalp microcirculation for a healthy scalp
• Enhanced absorption of nourishing ingredients
• Restoration of scalp elasticity and reduced irritation
• A unique sensory experience combining luxury and performance

4. Gold is Not Just for Show

Although it looks luxurious, when used at the right concentration, gold delivers real benefits for hair and scalp health. It’s more than luxury, it’s a supportive element for scalp health and hair shine.

5. Conclusion and Call to Experience

Using gold in Lustra Gold is an extension of ancient heritage combined with modern science to create a product that is truly effective, not just visually appealing.
Because we believe in practical, rich care, we chose gold to be one of your unique secrets. 💛

🔍 For more scientific information:

• Historical And Modern Use Of Gold In Cosmetics
• Nanotechnology in cosmetics